Senior Product Designer
18+ years creating and evolving B2B, B2C and enterprise digital products in complex corporate environments.
Senior Product Designer
I design and evolve digital products for enterprise, B2B and B2C contexts, connecting user experience, business goals, scalable systems and emerging AI workflows.

Highlights
18+ years creating and evolving B2B, B2C and enterprise digital products in complex corporate environments.
Experience creating, documenting, governing and scaling design systems for product and engineering teams.
Use of artificial intelligence to accelerate research, ideation, documentation, prototyping and interface evolution.
Work across digital transformation, web platforms, mobile apps, internal systems, B2B products and B2C products.
Public LinkedIn recommendations highlight collaboration, technical excellence, leadership, creativity and delivery quality.
Published skills include Product Discovery, UX Strategy, Motion Design, interaction design, UX research and usability.
Profile
My work combines UX Strategy, Product Design, Design Systems and Artificial Intelligence applied to design operations. I help teams transform complexity into clear digital experiences.
Across more than 18 years, I have contributed to products, platforms, mobile apps, internal tools and design governance initiatives for national and global organizations.
Core expertise
Experience snapshot
Led and contributed to Product Design, UX Strategy, Design Systems and AI initiatives for financial services, telecom, technology, streaming, retail, journalism and mining clients.
Worked on digital platforms for customers, companies, merchants and internal teams, including web platforms, mobile apps, research, information architecture and interface evolution.
Articles
Selected writing is currently available in Portuguese, with topics connected to design, product and artificial intelligence.
Contact
aaron.dsgn@gmail.com · São Paulo, SP, Brasil